Not withstanding the fact that Philips’ definition of ‘retro’ is somewhat different to our own, the PT44434 Retro Inspired Ultra Slim Digital appears to be aimed squarely at consumers looking for a cheap point and shoot camera that will tuck easily away in the smallest of bags and, with all due respect to Philips, that’s about it.
Sporting a ‘generous 3MP resolution’ which, all said and done, is significantly less than a great many cell phones sport these days, the Philips PT44434, which measures in at just 0.5” in thickness, comes with built in flash and a 4x digital zoom; though, at a mere 3 megapixel resolution, x4 digital zoom is going to result in truly terrible image quality – but hey, at least it facilitates another feature to list in the camera’s specs (if nothing else).
The Philips PT44434 also comes with just 16 MB of internal storage capacity for ‘must-have shots even when your memory card is full’ (did a politician write up the PT44434’s feature list?) which, thankfully, can be expanded via the built in SD card slot.
In fairness, however, and despite our flippancy, the Philips PT44434 digital camera only costs just under $50, so perhaps we’re being a little too harsh, but not overly so – especially when you consider that your cell phone’s inbuilt camera is probably somewhat higher specified (even if you only got it free on contract).
With this in mind we cannot help but think that this camera will hardly appeal to the young ‘trendy’ consumer it’s so obviously trying to cater for but, instead, only to the likes of Aunt Agnus who simply refuses to accept that cell phones have a place in society and that cell phones with any form of lens is positively the result of witchcraft.
